5 KEY QUESTIONS YOU NEED TO ASK BEFORE REINVENTING YOUR PERSONAL BRAND

10/26/2015

www.faithfullyme.co.uk

Crafting a killer Brand is no mean feat, but it does come with a few requirements in order to achieve such a commendable task. And contrary to what  the uninitiated may be lead to believe, (Re)Branding Oneself  is not merely about choosing a logo/Wordmark of your name, or choosing  one's favorite colors as their color-scheme of choice, (although it does entail a bit of  that as well!)  but rather, it is an elaborate task that requires a lot of thought and pre-planning and I am here to share with you the 5 key Questions To  Ask Yourself as You embark on this mind-boggling task of (Re)Branding Yourself.

So, what are these questions you ask? 

Well, take a look...

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QUESTION 1:   

WHAT IS THE WHY BEHIND YOUR NEED TO (RE)BRAND YOURSELF?

Figure out the "why" behind the need to (Re)Brand Yourself. What is the underlying need for you and what has compelled you to this point in your life that you feel so motivated to change?
Now, I would urge you to stop for a minute and really think about that because there's  always a reason that propels us to wanting to do a full 180 in one area or another within our lives. Whether it be the need to establish yourself as an expert in one area or another, or even to be the first person in your family to graduate from college!
There's always a reason that guides us to wanting to change how we're being perceived in order to achieve a desired outcome. But here's the thing: you first need to find out the "WHY"behind the need to (Re)Brand Yourself,  Because if you can find the"WHY"  you can find the "HOW"!

QUESTION 2:


WHAT DO YOU WANT TO ACHIEVE BY (RE)BRANDING YOURSELF?

Once you've determined the "WHY", then outline "WHAT" it is that you're hoping to achieve once you've (Re)Branded Yourself.
Is there something you're passionate about that's perhaps fueling your need to change what you're known for and thereby change your story  just so that you can see results?!
So, figure out WHAT your intention is regarding (Re)Branding Yourself?
What do you want to achieve? I s it a new career? A new image at work so that everyone can start taking you seriously and actually consider you for that upcoming promotion?
What do you want to achieve?

QUESTION 3:

HOW ARE YOU GOING TO MAKE IT HAPPEN?

Once you've determined the "WHAT", then get clear on what it is that you excel at?! Because whatever it is you excel at will be be that thing that'll be instrumental to "HOW" you bring about your desired outcome to fruition.
So figure out what your killer traits, gifts, and capabilities are? What is it that comes easy to you that perhaps isn't so easy for other people? Because that thing you're so good at is the key to differentiating yourself from the rest of your peers and the very thing that'll align you to your calling.


QUESTION 4:

WHEN DO YOU INTEND TO MAKE IT HAPPEN?

Set a timeline!
There's something to be said about deadlines - the have this ability to drive us to fulfilling that which we've set out to achieve, and they are that thing that delineate a dream from a goal.
And the thing about goals is: it'll never be a reality unless you go for it and make it happen. And to make it happen entails careful  thought ans planning as to how and when you intend to execute the plan of bringing that dream of yours to fruition.
So, create a timeline and stick to it!

QUESTION 5:

WHO WILL BENEFIT FROM YOU (RE)BRANDING YOURSELF?

Who will be benefiting from you achieving your goals? I say this because I've realized that, more often than not, the reason why someone wants to better themselves is so that someone (else) can benefit from it. Maybe that person is you, or maybe that person is somebody else?! But whomever that is, the're always worth it!
Perhaps you're hoping to teach others? ... To be of service to others? Or even hoping to be in a better position of looking after your family?
So who do you hope to benefit from the (Re)Brand You?! Because here's the thing about molding a great personal brands, at the heart of it, someone always benefits from you being your better self.

So, I hope these 5 Key questions have sparked a few ideas as to finally achieving that great Personal Brand you've been dying to achieve!


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